A Digital Expression of an Art Hotel’s Atmosphere
A Hotel with a Distinctive Mood
Bohema is a boutique hotel in Klaipėda Old Town. Guests come here not only for accommodation, but also for a distinctive atmosphere shaped by artworks in the interior, unexpected design details, and the lively rhythm of the city just outside the window. Our goal was to bring this uniqueness online in a way that could be felt even before arrival.
How Do You Turn Atmosphere into an Online Experience?
The old website was functional, but it did not reflect the spirit of the hotel. The task was clear: to create a platform that would work as a reliable booking system on one hand, while expressing Bohema’s artistic character and distinctive mood on the other.
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Creative Freedom, Powered by Technology
We worked with the hotel’s existing visual elements — artworks, interior photography, and colors. Our role was to turn these elements into a cohesive digital experience. We wrote the copy to be informative and optimized for search, while keeping a light storytelling tone. The animations were designed to be subtle and smooth, adding a sense of movement without interrupting the browsing experience. For the technical foundation, we chose Webflow — a platform that gave us the freedom to bring creative ideas to life without compromise, while maintaining reliable functionality and simple administration for the hotel team.
A Website That Captures the Mood
The final result is a modern website that serves both as a convenient booking system and as a digital experience. It is clear, fast, and intuitive, while also communicating Bohema’s atmosphere through visuals, copy, and motion.
Visibility and Direct Business Value
The new website immediately improved the hotel’s results — Bohema moved to the first page of Google, website traffic more than doubled, and the number of direct bookings increased noticeably. The team received a tool that not only looks aesthetic, but also provides real value in daily operations.
