One-page site for attracting requests for environmental management services

The goal

Create an effective tool for marketing

Elsan is a company that provides yard and patio maintenance services. Initially, they applied for Meta Ads campaigns to attract first customers. After a successful launch, it became clear that further growth required a website, a platform that could act as the main query generation tool for both Meta and Google Ads campaigns.

No items found.

Solution

Clear structure and content tailored to attract queries

We have created a visually appealing one-page website. In it, we clearly presented the main services, indicated the reasons why it is worth choosing Elsan, provided photos of landscaped courtyards and terraces. Sequentially embedded prompts to action (CTAs) on the site are buttons that invite you to contact, fill out a form, or call. The content was balanced: only what is most important so that the visitor is not distracted, but is encouraged to take action.

No items found.

Results

First impressions and further steps

Although the site is just beginning its way and advertising is not fully launched on it, initial tests with real users showed a positive reaction. For people, the site seems clear, attractive and encouraging to approach. Further, with the launch of advertising campaigns to this page, a significant increase in the number of requests is expected. This project will be supplemented as soon as the first full results appear.